The city of Yekaterinburg has become the heart of industry and technology this week. The INNOPROM–2025 international industrial exhibition is a platform where every square meter speaks of the future: who produces what, who collaborates with whom, and who is ready to export.

In this arena, Uzbek manufacturers are making their presence felt. The national stand “Made in Uzbekistan”, held from July 7 to 10, showcases not only products but also real negotiations, intersectoral cooperation, and strategic export plans.

This is more than mere participation — it is the presentation of Uzbekistan’s industrial identity, a form of product diplomacy, and a gateway to new markets.

From the very first day, the Uzbek stand attracted the attention of experts, company leaders, and distributors from Russia and Kazakhstan. Among them were representatives of KLMZ – TOO “Maker”, a Kazakhstani company that specializes in producing workwear and footwear for the mining industry. They expressed serious interest in Uzbek products.

Discussions focused on materials with protective coatings, resistant to low temperatures and dust. “Uzbek products offer not just affordability, but real quality,” noted company representatives.

Additionally, cooperation with Russian companies “Teplofor” and “Zavod GRI” was explored, particularly in the production of thermal protective clothing and footwear designed for harsh industrial environments. These products are in high demand across the coal, oil, gas, and mining industries throughout Eurasia.

At INNOPROM–2025, Uzbekistan also showcased a unique asset — Karakul fur. For centuries, it has been more than just a fashion element — it is a cultural symbol. Today, Karakul is carving out a niche in the export market.

During discussions with renowned Russian designer Valeriy Farrushin, topics included creating a special collection using Uzbek-sourced fur, exporting finished fashion products, and launching co-branded projects.

Modern industry extends beyond heavy equipment. Today, sportswear, corporate uniforms, and textile accessories occupy a significant place in global trade. Talks with EVRAZEN, a Russian company, focused on supplying uniforms for sports clubs, private companies, and schools. Uzbek textiles were praised for their quality and competitive pricing.

Another notable meeting was held with Dautov Bikes, a brand producing high-performance bicycles. The company expressed interest in outsourcing the production of matching apparel, bags, and accessories to Uzbek manufacturers.

This outsourcing model opens two key opportunities for Uzbekistan: entering new markets and ensuring consistent production loads for local factories.

INNOPROM is more than a trade show — it’s a cooperation hub. That’s why negotiations with the Consulting Center “Promyshlennye Resheniya” were especially timely. The center offered support in export certification, compliance with technical regulations, simplifying production standards, and setting up testing laboratories. These are essential components for building a strong export-oriented industry.